Jón Sæmundur Auðarson, the creator of the Dead concept, lives and works in Reykjavík, Iceland. Born in 1968, Jón studied at the Icelandic Collage of Arts & Crafts and later at the Glasgow School of Art where he graduated in 2001 with a Masters in Fine Arts. He has held and participated in many art exhibitions in Iceland and abroad. His work consist primarily of installations where he makes use of mixed media format, by combining painting, sculpture, video, and music in a formal and conceptual pastiche of sorts. Life and death has been an important theme in Jón’s work since he was diagnosed as HIV positive in 1994. He was forced to confront and conquer his fear of death. The exploration of this theme has given rise to his most well-known and accessible artistic creation: the many leveled concept of Dead.To visit Dead Gallery/Studio and get the most from your holiday in Reykjavik, create itinerary details personal to you using our Reykjavik vacation builder site .
One expression of the Dead concept is Dead Skeletons. Dead Skeletons (Iceland) came into being in 2008 as an accompaniment to an installation for a show at the Reykjavik art museum by artist Jón Sæmundur (Dead). Looking for a spiritual battle hymn for the show, Jón began recording with Henrik Björnsson (Singapore Sling) and Ryan Van Kriedt (Asteroid #4). This initial song, Dead Mantra, became an underground hit, prompting the full length LP Dead Magick (A Records), released by the band in 2011.
Another manifestation of the Dead creative hydra is “Dead TV: We are the Radio” – an interactive music video, news analysis, and talk show bricolage broadcast via UStream and promoted on Facebook - a collaboration with Brian Jonestown Massacre’s mastermind, Anton Newcombe.
Jón Sæmundur contributes his daily work to running his storefront Dead Gallery in Reykjavik where he curates art exhibitions and provides Dead t-shirts and art to the native and international community.
Dead is a concept focused on life, a paradox intended to awaken the sleeper. Even the domain name – www.dead.is - reflects this central contradiction. It is benign virus, intended to infect the subconscious mind and stir deep existential thoughts, rocking tunes to formulate them to, and well-made clothing in which to sit and think. The concept is Dead and Alive all at once.
Dead Gallery/Studio Reviews
It's worth looking for . It's worth visiting . I was sort of trying to evade the wash of tourists wandering along taking selfies and sneering at people who weren't wearing the same expensive wet weath... more »
It's a bit difficult to find from the main road (one must go into an alleyway - I was lucky to stumble upon it!) This gallery/store has tons of exciting and macabre prints in addition to shirts, recor... more »
This is an amazing place. With original paintings of the artist, who is out back and I got the privilege to speak with him and about his work. The lady working on the shop floor is also very knowledgeable and a relation to the artist, and she is a very kind and interesting lady to speak too, she is non judgemental and knows a lot about all the pieces on sale, from original art, canvas pieces and t-shirts. I bought a t-shirt there and I love it very deeply and will treasure it for the rest of my life. Please take opportunity to visit this place, it's a bit Hidden and you go up a ramp from the street. You will see a butterfly with an öm symbol outside painted on the wall. Recommended place ++++
Interesting space, but there could be a wider selection of items.
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Duration: 1h 30min
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